I'm Sheron Kumar. I'm a Google Ads specialist and I work with businesses in the UAE, UK, USA, Australia, Canada, Singapore and across Europe.
I'm not an agency. I'm one person who knows Google Ads really well and manages it directly for my clients. The person you talk to in our first call is the same person checking your campaigns on a Monday morning.
That matters more than you might think.
What Makes a Google Ads Specialist Different From a Regular Manager?
Anyone can log into Google Ads and press the go button. What takes real skill is knowing why things are working or not working, and knowing what to do about it.
A good Google Ads specialist thinks a few steps ahead. Why is this keyword expensive? Why is this ad getting clicks but not sales? Why did ROAS drop this week? Is it the ad, the landing page, the audience, or the bid strategy?
I've been doing this long enough to spot problems fast and fix them faster. I don't just run ads. I build a setup that gets better month by month.
What I Manage
Search Campaigns
Ads that show when someone searches on Google. I make sure your ads reach people who are actually ready to buy, not just people browsing. I test different versions of your ads regularly so the best ones keep running.
Performance Max
Google's automated campaign type that runs across Search, YouTube, Gmail and Display all at once. It's powerful when set up right. Most accounts get it wrong and it ends up wasting a big chunk of budget. I set it up so it actually helps your other campaigns.
Google Shopping
If you sell products, these are the ads that show your photo, name and price directly in search results. I make sure your best products get seen and your spend goes to the products that are worth promoting.
YouTube Ads
Video ads on YouTube. I match the right video to the right audience so you're not just paying for views from people who will never buy from you.
Conversion Tracking
Before I touch any campaign, I check your tracking. If your data is wrong, your campaigns optimise on wrong signals. This is the number one thing I fix in almost every account I take over.
Why International Brands Choose to Work With Me
You talk to the expert, not the middleman. There's no account manager between you and the person running your ads. You message me, I reply. That's it.
I adapt to your market. Running ads in Dubai is very different from running ads in London or Sydney. The keywords people use, the prices they expect, the way they search, it all changes. I don't apply the same playbook to every market. I learn yours.
Flat monthly fees, not a cut of your budget. Most agencies charge 10 to 20 percent of what you spend on ads. That means they earn more when you spend more, even if spending more isn't helping you. I charge a flat fee. My income stays the same whether your budget goes up or down. So I have zero reason to push you to spend more unless it's actually working.
I'm available across your timezone. I work with clients in IST, GST, GMT, EST and AEST. Time zones haven't been a problem for any of my clients.
How I Work
Weeks 1 to 2: Full account audit, tracking check, competitor research, and a written strategy before anything changes.
Weeks 3 to 4: Campaign build, ad copy, testing framework, and making sure every conversion is tracking properly.
Month 2 onwards: Weekly reviews, monthly reports, and a monthly call to go through everything. Growth and Scale clients get calls every two weeks.
My Packages
Flat monthly retainers in USD, AED or GBP.
| Package | Management Fee | Ad Spend |
|---|---|---|
| Starter | $500 / month | Up to $3,000 / month |
| Growth | $750 / month | $3,000 to $15,000 / month |
| Scale | $1,200 / month | $15,000+ / month |